{"id":9386,"date":"2022-10-31T13:03:28","date_gmt":"2022-10-31T13:03:28","guid":{"rendered":"https:\/\/www.designintown.org\/docenti\/gianpietro-vigorelli\/"},"modified":"2026-07-17T21:40:20","modified_gmt":"2026-07-17T21:40:20","slug":"gianpietro-vigorelli","status":"publish","type":"docenti","link":"https:\/\/www.designintown.org\/en\/teachers\/gianpietro-vigorelli\/","title":{"rendered":"Gianpietro Vigorelli"},"content":{"rendered":"\n<style type=\"text\/css\">\n\t#modulo-quattro-block_929ee6ba91680d3bf2bd1fe4cf44ff2b {\n\t\t\/* Add styles that use ACF values here *\/\n\t}\n<\/style>\n\n<div id=\"modulo-quattro-block_929ee6ba91680d3bf2bd1fe4cf44ff2b\" class=\"grid block-modulo-quattro block-modulo-quattro\">\n    <div class=\"cols-3 push-0 image\">\n        \t    \t\t    <img decoding=\"async\" alt=\"\" src=\"https:\/\/www.designintown.org\/wp-content\/uploads\/2022\/10\/g_vigoelli.jpg\">\n\t        <\/div>\n    <div class=\"cols-9 text\">\n             <h2>GIANPIETRO VIGORELLI<br \/>\r\nArt Director<\/h2>\n               \n        <p><p><span style=\"font-weight: 400\">Born in 1953, Gianpietro Vigorelli is one of the leading figures in Italian advertising over the past decades, having held top positions in some of the most important and creative agencies, both independent and multinational.<br \/>\nIn 1987 he became Creative Director at Saatchi &amp; Saatchi. In 1994 he joined Young &amp; Rubicam, where he produced television commercials for Barilla with directors such as John Landis.<br \/>\nIn 1997, together with Maurizio D\u2019Adda, he co-authored the 1997 edition of the Festival di Sanremo 1997. In the same year, with Maurizio D\u2019Adda and Riccardo Lorenzini, he founded his own advertising agency: D\u2019Adda, Lorenzini, Vigorelli.<br \/>\nIn 2000 he became Vice President and Creative Director of BBDO through the merger of his agency with BBDO Italy. As a director, he created advertising campaigns for Danone, Philips, Pirelli, Renault, Motta, Pupa Milano, Barilla, and T\u00e8 Ati.<br \/>\nIn 2010 he left the presidency of BBDO to work as a consultant, focusing on promoting Italian and international brands on a global scale. His first job was as a lithographer.<\/span><\/p>\n<\/p>\n    <\/div>\n<\/div>","protected":false},"featured_media":0,"template":"","class_list":["post-9386","docenti","type-docenti","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.designintown.org\/en\/wp-json\/wp\/v2\/docenti\/9386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.designintown.org\/en\/wp-json\/wp\/v2\/docenti"}],"about":[{"href":"https:\/\/www.designintown.org\/en\/wp-json\/wp\/v2\/types\/docenti"}],"wp:attachment":[{"href":"https:\/\/www.designintown.org\/en\/wp-json\/wp\/v2\/media?parent=9386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}